Website builds that search engines and AI can read.
A new site on your brand, structured so Google and AI platforms can understand it from launch. It loads fast, answers real customer questions, and connects to your contact list and booking.
The short answerWe design and build your site on your brand, with clean structure, schema markup, and answer-first pages. You get a fast, accessible site that is ready for Fred, with every old page redirected so your rankings carry over.
Eleven things on every site, with no add-ons.
This is the standard. We don't ship a site without all of it.
- On your brand. Your colors, type, photos, and voice, not a template with your logo on it.
- Structured for search and AI from launch. Clean headings and a clear page hierarchy that crawlers and AI platforms can follow.
- Fast pages. Pages are built to load quickly on a phone. [confirm speed standard]
- Schema markup. Business, service, and question markup on the pages that need it, so machines read your details correctly.
- Answer-first pages. Each page opens with a plain answer to the question a customer is asking.
- Accessible to WCAG 2.1 AA. Readable contrast, keyboard navigation, and labeled forms. [confirm standard]
- Connected to your contact list and booking. Every form and booking request reaches the right place, and the right next step happens on its own.
- Fred-ready. The content and structure give an AI team member what he needs to answer from your own pages.
- Every old page redirected. Each old address points to its new one, so rankings and bookmarks carry over.
- Analytics. You can see where visitors come from and what they do. [confirm analytics setup]
- Launch testing. We test forms, redirects, speed, and every page on a private address before the site goes live.
A site has to be readable by machines before it persuades people.
Customers now ask ChatGPT, Gemini, and Google's AI for a recommendation before they visit anyone's site.
Those platforms recommend businesses whose pages are easy to read and answer the question directly. A site with vague headings and buried details gets skipped. A site with clear structure, schema markup, and plain answers gets cited.
That is why the build and the search visibility work use the same plan. The pages we build are the pages we then measure.
Six steps from first call to live site.
| Step | What happens |
|---|---|
| 1. Plan | We review your current site, your services, and the questions your customers ask. We agree on the pages the new site needs. |
| 2. Design | We apply your brand to the layout and show you the design before we build it. |
| 3. Write | We write each page in your voice, answer first. Nothing publishes without your approval. |
| 4. Build | We build the pages with schema markup, fast loading, accessible markup, and your contact list and booking connected. |
| 5. Test | We test every page, form, and redirect on a private address, on phones and desktops. |
| 6. Launch and watch | We go live, confirm the redirects, and monitor the site after launch. It then runs on our managed platform. |
A build is the start of the work.
A new site gives Google and AI platforms something to recommend. The next steps are getting cited and answering visitors.
Common questions about website builds
How long does a build take?
The timeline depends on the number of pages and how fast you approve copy and design. We give you a schedule after the planning step. [Typical build length to confirm]
Will I lose my search rankings?
No. Every old page is redirected to its new address, and we test the redirects before launch. We then watch the site after it goes live.
Who writes the content?
We do, in your voice, using what you tell us about your business. You approve every page before it publishes.
Can I edit the site myself afterward?
Yes. Your team can change content from AI tools such as Cursor, Codex, Claude, or Grok through a secure connection limited to your site. You can also ask us to make the change.
What platform will the site be built on?
We build on WordPress, Drupal, or as a static site, depending on what your business needs. We recommend one in the planning step. [Default platform for new builds to confirm]
What does a new site cost?
New builds are a one-time fee starting at $4,000, paid 50% to start and 50% at go-live. Hosting is $199 a month per site. See pricing. Every engagement starts with a 180-day commitment, then 30 days' notice to cancel.
See what AI says about your business.
Run a free check. We'll show you how ChatGPT, Claude, Gemini, Perplexity, and Grok answer the questions your customers ask, how you compare to local competitors, and what to fix first.
Or book a demo to see the work live.
Preview. The live Fred Cloud embed loads here.
Hi, I'm Fred. I can explain how Simple eSystem works, run a quick AI visibility check on your business, or get you on the team's calendar.